Because they’re being fucking ridiculous.
Honestly, what the hell do they expect? Search up any game movie and you will get screenshots. You will get gifs. You will get photo-shopped pictures. You will get fanart. That's just how it goes.
You don't see schools shutting down because a student got suspended right? It's pretty much the same situation here, but with a different story.
The fact that I know that this thing is actually finished but they won't send it just because of a group of people who decided to share the game on the internet, is hysterical. In the bad way. I mean, they’re killing their own creation! Don’t they want to get it to stretch its way into the fandom so people will play it?
Because if they really thought people weren't going to break the rules, the game shouldn't have been made in the first place.
And who are they to pick favourites by giving it to friends? Sure they're friends, but those friends are also part of the fandom. And just like their friends, a lot of the fandom as well have done nothing to break the rules in any way.
I have to admit, I was literally clutching my tissue box at the anticipation for the ending, only for it to be discontinued. Okay? After finding this out, I threw that box at the fucking wall.
What am I trying to get at? They should not expect us to treat them like some almighty God and beg them for our forgiveness. They’re as much of a stranger to us as we are to them. I understand that they are the makers of the game and have the judgement to choose whether or not they release it. But how they’re doing it is just unfair to everyone who hasn't even done anything. My advice to them is to use some common sense. This is the internet we’re talking about here. If you really think everything is going to go your way or the highway, you are mistaken my friend.
I apologize if this post/rant was rather blunt and rude, but in all honesty, it had to be said, as well as had to be out of my system.